PASSION. EXPERIENCE. DILIGENCE.
BECOMING THE VERY BEST VERSION OF YOURSELF.
EMBARR Institute was created out of a passion to bring exceptional and carefully curated training to both individuals and businesses.
At EMBAAR Institute, we blend industry expertise, luxury market intelligence, and immersive learning to shape the next generation of business leaders and refined individuals.
Our carefully curated professional and lifestyle courses cover a diverse range of subjects — from personal branding and influence strategy to sustainability, entrepreneurship, and social etiquette. Designed with the unique dynamics of the GCC and global markets in mind, our masterclasses, online programs, and bespoke coaching experiences empower professionals and individuals to excel with confidence and sophistication.
With a commitment to excellence and innovation, EMBAAR Institute delivers transformative education that leaves a lasting impact, both personally and professionally.
Margaret Herde
Founder
Margaret Herde is the founder and managing director of EMBAAR GROUP, a leading consulting firm, and a renowned expert in branding development with nearly two decades of experience. Guided by EMBAAR’s motto, “The Curator of Influence”, she has crafted strategies that help companies and individuals achieve their goals through creativity and strategic vision. Throughout her career, Margaret has collaborated with over 40 luxury brands across diverse sectors and markets, bringing a unique perspective and a deep understanding of cultural dynamics.
A passionate social activist and advocate for women in business, she actively engages with organisations like UN Women and the Dubai Business Council to support female entrepreneurs and drive positive change. Committed to sharing her knowledge, Margaret has guest lectured at leading universities, including Regent University London, Istituto Marangoni, and the London College of Art. This dedication to education led her to establish EMBAAR Institute — a platform offering carefully curated training programmes designed by industry experts for both individuals and businesses.
TESTIMONIALS
“Margaret has been instrumental in building my Personal Brand in the UAE and representing me and the "Reimagining Luxury" book. I'm very impressed with her can-do energy, media relations and professionalism.”
– DIANA VERDE NIETO, INTERNATIONAL BUSINESS & SUSTAINABLE LEADER, AUTHOR “REIMAGINING LUXURY”, CO-FOUNDER OF POSITIVE LUXURY
“Margaret is an invaluable partner for retail expansion. Her expertise in the luxury sector as a whole and the Middle Eastern market, in particular, is a great resource for any company looking for new insights and connections.”
– JO HUMPHRIS, CHARBONNEL ET WALKER, HEAD OF PR & MARKETING
“I invited Margaret to speak to my business students on technology and innovations in fashion. It was very insightful to know her approaches to integrating fashion, Technology, and retail together capitalizing on her knowledge in emerging markets.”
— ABDULLAH ABO MILHIM, POSTGRADUATE PROGRAMME LEADER AT INSTITUTO MARANGONI
“We are extremely fortunate to have Margaret representing Hanson Robotics in the GCC. She brings a tremendous amount of region-specific marketing, PR, and sales expertise that is rare to find, especially in the robotics and AI tech field. Her impressive network connections have been invaluable to our growth and overall extremely instrumental in helping Hanson Robotics expand our business, exposure, credibility, and bottom line.”
— CYNDY SANDOR, CHIEF MARKETING OFFICER, ATHANSON ROBOTICS
“Very special thanks to my tutor Margaret Herde, who was an incredible mentor throughout my course, sharing years of insightful experience and knowledge. Thank you for continuing to support my journey since the completion of my course Luxury Brand Management at Embarr Institute.”
— ANOSHA ANWARY, FOUNDER AND DESIGNER OF AVYAANA
